So did the April listing challenge pay off? Is it really worth the effort of listing each day?
The short answer has to be......
yes....
definitely....
..... well for me, anyway.
So here are my stats:
For
my etsy shop:
Etsy - sales up from 4 items up to 8 sales of 10 items
Visits, up 100%
Page views - up 115%
Pages per visit up 7%
Time on the site up 21%
And for my
Folksy shop
(which excludes the beginning of the months for comparison as I was featured on a website and got LOADS of traffic for a day or two at the beginning of March!)
Sales up from 1 to 8
Visits, up 124%
page views - up 182%
Pages per visit up 25%
Time on the site up 65%
So a nice busy month for me, with a sale on average every other day. Well worth the gruelling listing regime. It is difficult to list everyday, but it certainly helps bring visitors into the site.
However, it's not been the same for everyone I know some on the challenge got similar results, such as
FairlyGirly, and
AccidentalVix but for others the sales just weren't increasing.
It seems to me that I was just getting more traffic - which eventually resulted in more sales. So I thought it would be useful to look at where the views came from. For both shops direct traffic and search engine traffic were up significantly. But the bulk is still referring sites as it always has been e.g. other people featuring me on their blogs, site forums and also twitter. I know for a fact that at least a third of my sales, and possibly more have come via twitter, so I'll be looking into all the ins and outs of tweeting and report back soon.
In the meantime I just need to get some more things made so I can try and list most days as it seems to be the way forward!!
