Sunday 5 July 2015

The evolution of a jewellery business

Well, after months of thinking about it, and a few weeks of doing bits and bobs behind the scenes, the new look Becky Pearce Designs is now live.

Things have really changed in terms of how my business looks since the start. When I started this all off back in 2009 it was a hobby. I was trying to juggle working three days as a research manager for a publishing company, and two pre schoolers. At this time doing a little bit of beading here and there was what kept me sane. It was how I relaxed.

It was so exciting to set up a new shop, and blog. There was loads to learn and play around with. I called my shop Red Bird Jewellery, got a pretty banner and it bought in a few pounds to help  pay for all the beading supplies I was buying. When I look back now on the really early days - crikey - things have changed a bit!!

Here's an, ahem, ever so professional picture of the first thing I ever put into my etsy shop.

(chain maille necklace from 2009)

Wow. I'd have to say both my jewellery style and photography have changed somewhat over the past six years. Hopefully for the better.

The first banner I had at this time was one;

Beading eventually led to playing with precious metal clay; which then led to getting a torch and basic soldering, which then led to all the silversmithing I do today.

(a 2015 necklace)

I gave up work at the end of 2009, and started childminding so I could spend more time with the kids, as well as step up the jewellery. It was then that I thought (hoped) that maybe jewellery could, just maybe be more than a hobby which just about funded itself, and develop into a creative business. 

Here's my post at the end of 2010 on whether I'd made the right decision or not. 

In 2011, I splashed out on a new camera. (I can still remember the pain of spending that much money at the time) and I took a photography course both of which changed the way my photos look dramatically. 

In February 2012 I got my own website, and changed the business name to Becky Pearce Designs. 

And this header made an appearance,

I also started making rings. And then realised I absolutely bloomin' LOVED making rings.

Some of you will probably remember this incarnation. It doesn't feel so long ago, but in so many ways the business has changed dramatically. 

In August 2013 the header changed again to this... 

and I got more and more into working with birthstones, and began making more and more rings. 

Rings, and in particular birthstone stacking rings have definitely become my number one bestseller...

...but I still make all my other goodies too; bangles, earrings, necklaces, you name it.  And I have so many new designs waiting to be made in my sketch book.

When I started writing this post, I was just going to show you the new logo design but once I started, looking back to the beginning and plotting the evolution of the business was a real eye opener.

One thing I realised is how much I have learned, and how my skills and confidence have developed in the last 6 years. I feel so proud of my progress.

But the thing that struck me most; the thing that really thrilled me is the realisation that so many of my customers, and facebook friends have been along for the ride, maybe not since the very beginning but for years and years. I can't tell you how grateful I am to all of you for your custom, your support, and advice, your comments and "likes" and for pushing me to advance my designs with your commissions and special requests.

It really means the world -  I am so lucky to have you all - THANK YOU!

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